Rheina

Privacy Policy

How Rheina collects, uses, and protects your personal information — written clearly so you know where you stand.

Last updated 27 July 2026

Our commitment to privacy

Rheina respects your privacy. This Privacy Policy explains what personal information we collect, how we use it, and the choices available to you when you visit rheina.co.uk, create an account, or place an order.

For privacy questions, contact info@rheina.co.uk.

Information we collect

Depending on how you use our site, we may collect:

Identity and contact details (name, email, phone, shipping and billing addresses)
Order and payment-related information (processed securely by payment providers; we do not store full card numbers)
Account details if you create a customer account
Communications you send us (enquiries, returns requests, feedback)
Technical and usage data such as IP address, browser type, device information, and pages visited
Cookie and similar technology data as described in our Cookies Settings page

How we use your information

We use personal information to process and deliver orders, provide customer support, improve our website and products, prevent fraud, send order updates, and — where permitted — share news about Rheina collections and offers.

Where we rely on consent (for example, marketing emails or non-essential cookies), you may withdraw consent at any time.

Legal bases for processing

Under UK GDPR and applicable data protection law, we process personal data on one or more of these bases:

Contract — to fulfil your order and provide requested services
Legitimate interests — to operate, secure, and improve our business in ways that respect your rights
Consent — for optional marketing or non-essential cookies where required
Legal obligation — where we must keep records for tax, accounting, or regulatory reasons

Sharing your information

We share personal information only with trusted service providers who help us run the store — for example payment processors, shipping carriers, email platforms, and website hosting or analytics tools. These partners may process data only on our instructions and for agreed purposes.

We do not sell your personal information. We may disclose information if required by law, or to protect Rheina, our customers, or others from harm or fraud.

International transfers

Some service providers may process data outside the UK or EEA. Where this happens, we take steps to ensure appropriate safeguards are in place, such as standard contractual clauses or other lawful transfer mechanisms.

How long we keep data

We retain personal information only as long as needed for the purposes described in this policy — including order fulfilment, customer service, legal obligations, and dispute resolution — and then delete or anonymise it where practicable.

Your rights

Depending on your location, you may have the right to:

Access the personal data we hold about you
Request correction of inaccurate information
Request deletion in certain circumstances
Object to or restrict certain processing
Request data portability
Withdraw consent where processing is based on consent
Lodge a complaint with the UK Information Commissioner’s Office (ICO) or your local authority

Security

We use appropriate technical and organisational measures to protect personal information. No online transmission is completely secure; please use a strong password for any Rheina account and contact us promptly if you suspect unauthorised access.

Children

Our website and products are not directed at children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can delete it.

Updates to this policy

We may update this Privacy Policy periodically. The “Last updated” date will change when revisions are published. Significant changes may also be communicated by email or a notice on our website.

Privacy enquiries

To exercise your rights or ask about this policy, email info@rheina.co.uk.